Client Acquisition At It's Best.
The Digital Lead Engine
Discover how our proven framework helps you convert missed calls into leads, have a professional online presence, and generate clients while you sleep.
"Stopping advertising to save money is like stopping your watch to save time."
- Henry Ford
Our Services & Products:
WEBSITES:
We don't just sell generic websites.
We sell a 24/7 Digital Sales Machine.
What's Included:
- Fully Custom Website
Engineered to turn local traffic into quotes & leads.
- Lightning-fast Website Speed
Because we host your website directly through Google.
- Basic Website Management
We will make any basic changes and updates to your website, limited to up to 1 hour of labour per month.
- Barnett Co. Software
Our websites are built using our Barnett Co. Software, which infuses your business with many benefits. Learn More
POA
Please Note: Every website is unique, the final once-off build fee is quoted based on the size & complexity of your desired website.
Once-off fee.
Software Licensing
As our Websites are built using the Barnett Co. Software,
we require a monthly licensing fee to keep your website live.
The licensing fee for our software is R1 400p/month.
Learn More in the Barnett Co. Software Section.
Social Media Marketing
We don't just post nonsense,
We advertise your business professionally.
What's Included:
- 10 Professional Adverts p/month.
Engineered for your target audience, posted across multiple platforms. We keep your business pages highly active & fresh.
- Complete Management Of All Social Media Accounts.
We will run all of your social media accounts for you, keeping them active and professional. You don't lift a finger.
- Complete Management Of Google Business Account.
We will run your Google Business Account for you & keep it healthy.
If you don't have one, we will create one for you.
- Unlimited Website Management
If we built your website, we will manage it for you and make any changes you want to make as time goes on.
R7 000 p/month
Please Note: This is organic social media growth, it is ideal for a professional & active online presence.
However, Targeted Paid Ads will yield more leads.
It is possible to increase the amount of monthly adverts posted, however this will cause the price to differ.
Targeted Paid Advertising
This isn't just a little newspaper advert,
This is putting your business where you want it.
What Is This?
To Clarify: Facebook & Instagram are both owned by and referred to as Meta.
We use Meta (Facebook & Instagram) and Google to place your business directly in front of your ideal customers. We don't guess; we target exact demographics, ages, and specific suburbs. (e.g., Homeowners aged 35-65 in Constantia)
We can do this process for both Meta, and Google.
However, it works differently for the two;
- Google will push your website to the top of the Google search list when someone searches for services you provide.
- Meta will push your adverts out to a larger & more specific audience on their social media platforms.
How the process works:
The process is the exact same for both Google & Meta.
You Set The Limit
You are in total control of the budget. We agree on a strict daily limit (e.g., R200/day). The system then sets a hard monthly cap (e.g., R6,000). You can also select your own custom monthly cap. The daily limit is the daily budget you give Google & Meta to spend on promoting your business to traffic. The higher your budget, the more traffic you receive. Once both of the limits are set, the platform is then mathematically locked. By law, Meta and Google cannot spend a single cent over your approved monthly cap. You only pay for the exact traffic you receive. So If a month is quiet, Google & Meta will not spend your whole budget & you won't be charged for the remaining amount.The Billing Threshold:
Meta & Google do not charge you a lump sum upfront. Instead, they run on a "billing threshold" (like a bar tab). Your linked credit/debit card is charged automatically in smaller increments (eg: every time your ad spend amount reaches R500) or at the end of the month, whichever comes first. As time goes on and Google/ Meta trusts you more, the billing will be in larger incriments.
Direct Billing (No "Middleman Markups)
100% of your ad budget goes directly to Meta or Google. Barnett Co. never touches your ad spend and does not receive a single cent as profit. (Note: Meta applies standard 15% RSA VAT to these charges, unfortunately). We charge a service fee on-top to manage & optimize everything, ensuring your business is getting properly advertised.
So, why do we recommend this?
Because it works.
The Website & Social Media Marketing are already the perfect infrastructure for leads, like a highway leading straight to your business.
This is the throttle that increases the traffic on that highway.
POA
Please Note: This is our service fee, the amount paid to Google/ Meta is separate and you are to determine that amount.
If you do both Social Media Marketing & Targeted Paid Ads, there will be a discount applied.
THE BARNETT CO. SOFTWARE
Our Top-Shelf Lead Capture Software.
Infused into your Business.
Our Software contains many bells & whistles.
When you purchase a website from us, it is built using our software.
Therefore automatically infusing your business with the following benefits:
Missed-Call-To-WhatsApp Robot
Never lose a job to a competitor again. If you miss a call, our robot instantly texts the customer and pushes them directly into your WhatsApp to save the lead.
Lightning-Fast Website Hosting
Our software works directly with Google. Hosting your website directly through Google's Servers. Ensuring Lightning-Fast speed, as well as secure website hosting.
Lead Tracking Mobile App
Every lead your website generates flows directly into a custom mobile app on your phone. You get a visual, drag-and-drop "Pipeline" board where you can easily track exactly who needs a quote, who you need to follow up with, and which jobs you have won this month.
5-Star Google Review Engine
The 5-Star Reputation Builder. This is a special link which filters good & bad reviews. A good review will be directed to your Google Reviews, a bad review will be directed to your inbox. Improving your reputation & rating.
Automatic Detailed Leads
Automated 24/7 Quoting Forms: Smart website forms that capture customer details, issue descriptions, and photo uploads. Delivering hot leads directly to your inbox while you sleep.
Lead Retention Robot
The second a customer requests a quote on your website, our robot sends an automated, personalized SMS & Email to them. It tells them you have received their request and will be in touch shortly. This statistically stops them from searching for other contractors.
The Barnett Co. Software makes your business self-sufficient, taking your professionalism to the next level.
Working while you sleep, so you can work while you are awake.
All of the above benefits are optional, you can choose whether you want to utilize them or not.
R1 400 p/month
This fee covers the licencing for the software, the hosting for your website & the domain costs.
PLUS it includes the above benefits.
About us
Founded in 2025, Barnett Co. originally started on a farm close to Riversdale, in the Western Cape. The founder, Jordan Luca Barnett, would frequently do favors in the digital space due to his previous knowledge and experience in the industry. Particularly for his father who worked as a contractor. What started off as a fatherly favor, quickly turned into a business dedicated to helping businesses grow their clientele in the digital space.
Business owners can make money with their eyes closed, but often don't know the first thing about websites or digital marketing. That's exactly why we are here.
We do it all for you while striving to give your business the professional online presence it deserves.
STILL NOT SURE?
Frequently Asked Questions:
If This Doesn't Answer Your Question, Feel Free To Contact Us.
I already have a website, why do I need yours?
Most contractor websites are just digital brochures—they sit there and do nothing. We build Lead-Generation Machines. When we upgrade your digital infrastructure, we install our "Missed-Call-to-WhatsApp" bot, automated quote forms, and specialized buttons to direct customers straight to your inbox. We also optimize your website for Google's search engine, making it much more likely to be recommended.
Does your monthly-fee include the Google/ Meta advert budget?
No, we use a 100% transparent "Two Pockets" billing system. You pay Barnett Co. a flat monthly management fee to build, run, and optimize the machine. The actual advertising budget (the money used to buy the traffic) goes directly from your business card to Meta or Google. You have total control over your daily ad budget, and we can turn the "tap" up or down depending on how busy your crews are.
I am not tech-savvy, is this complicated?
Yes, this is complicated. But luckily for you we handle everything! Just tell us what service you would like, and we will handle everything else.
Does this require a 12-month contract?
No! We do not require contracts of any kind. If you have used our services for a few weeks and decide you no longer want to work with us, then you are absolutely free to do so.
How quickly will I start getting Quote requests after I do the Paid Ads?
Once your new website goes live and we turn on the Google and Meta (Facebook/Instagram) ad campaigns, it usually takes 48 to 72 hours for the algorithms to optimize. Google Ads will immediately capture homeowners searching for emergency repairs, while our Meta Ads will target specific suburbs (like Constantia or Durbanville) to build your pipeline.
